1

 

The Brand aims to the low-end glasses market which has not been much developed yet. We believe low-end doesn’t mean low-quality. After researching the market trends, CC was inspired to customise the branding concept for Look Up to be a glasses warehouse. Warehouse can still mean quality while being accessible, it is also contemporary and iconic. In the end of 2016, Look Up opened over 10 stores in a few months.

 

344.5_LOGOTYPE-PROCESS5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21

  • Client:
  • Yan Yi You Pin
  • Project:
  • The Brand aims to the low-end glasses market which has not been much developed yet. We believe low-end doesn’t mean low-quality.
  • Scope:
  • Retail Design, Visual Identity, Logotype
  • Year:
  • 2016